Experience building programs that target global markets
Experience building programs that target global markets
About Karl Rutter
After more than 30 years experience in both the for-profit and not-for-profit worlds, I founded Karl Rutter Consulting LLC, a boutique consulting firm focused in higher education and not-for-profit institutions.
Using my for-profit background and business acumen, I can quickly identify opportunities for growth and create new initiatives rooted in sound business practices, bridging the not-for-profit and for-profit worlds. My experience also includes teaching on both the graduate and undergraduate levels, both in person and online.
My experience in higher education extends to the administrative side of the industry in the areas of: business development, partnerships, program development, recruitment, and strategic management for both the domestic and international markets. In my past roles I haves added value to both short- and long-term programs, building on sound business practices. Much of my experience is with self funded programs and generating incremental revenue for universities. Having worked with complex institutions at both tuition-driven and Ivy League universities, this has allowed me to to assemble a toolbox of high-impact, low-cost solutions to help schools achieve their goals.
I worked with a breadth of degree and non-degree initiatives, including certificate, English language, pre-college, and international student and summer programs. This experience enables me with cross-functional and cross-discipline teams.
I built business accumen in my early career working in the for-profit world, working prestigious publishing companies such as Macmillan and Time Warner in sales and marketing. While in publishing, I had the opportunity to work with international distribution launching Zagat Survey guide books in Canada, the United Kingdom, France, and Japan using various entry strategies. I also started the graphic novel division of DC Comics, building sales from zero to $3 million in just 2 years.
I lived in 5 countries and speaks 3 languages. My undergraduate undergraduate degree is in German Language and Literature, in foreign from Hunter College, received the prestigious German Academic Exchange (DAAD) scholarship to study 20th Century German Literature in Regensburg, Germany, hold a MBA in global marketing management from Fordham University Gabelli School of Business, was a Fulbright Scholar in Monterrey, México.
When not gardening, he does volunteer work with the LGBT homeless youth community cooking meals and working on fund-raising events.
Teaching Experience
Karl Rutter has taught Marketing Strategy at Columbia University in the Online Business Certificate Program. He started teaching in 2003, after completing a Fulbright in México, when he designed two special topic graduate courses: Targeting the Latin American Market and Launching Pan European Marketing Strategies for Fordham University Gabelli School of Business. Later, he went on to teach Introduction to Marketing, International Marketing, and Digital Marketing.